What are you invested in?
Unload Your 401k is platform for 401k investors to see whether or not their money is directly tied to guns. With desktop and mobile friendly platforms, users can easily access the crucial information they need to make the most informed decision possible.
The Results
• 77% of supporters exposed likely to divest from guns
• 86% of supporters believe it is an effective way for them to take action
• 19.6 million impressions on launch day.
• 10,000 divest in the first day
Cannes Titanium | Cannes Silver | Cannes Bronze